UPDATE: Secretary Pompeo affirms Jewish-made products from Judea and Samaria are "Made in Israel"

Dear friends,

Today is a historic day for all Israeli-owned businesses in the West Bank. While traveling in Israel, Secretary of State Mike Pompeo issued new guidelines to affirmatively state that Israeli-made goods from Judea and Samaria are to be labeled as "Made in Israel."

First and foremost, I want to thank Secretary Pompeo for taking this decisive and necessary step to ensure that Jewish-owned businesses in the West Bank are not discriminated against. This is a tremendous victory for the entire Jewish community and for all people who stand against hate. This is exactly what we at The Lawfare Project have been fighting for since activists in Europe and Canada began applying anti-Semitic labels to Psâgot Winery’s products several years ago.

As you know, The Lawfare Project has been deeply involved in the fight against discriminatory labeling practices. We have supported legal action on behalf of Psâgot Winery in multiple jurisdictions since 2017 as they have fought for the right to have their products labeled as they are—products of Israel. Secretary Pompeo’s announcement came ahead of his visit to Psâgot Winery, where he acknowledged the targeted attacks they and other businesses like them have faced.

Psâgot Winery and other businesses in Judea and Samaria are in fact located in Israel and they have every right to have their products labeled accordingly. The Lawfare Project hopes this action serves as a declaration to the global community that Jew hatred will not be tolerated in consumer product labeling.

I especially want to congratulate Yaakov Berg, CEO of Psâgot Winery, for his unrelenting commitment to justice for the Jewish people.

Thank you, as always, for your support. Victories like this are only possible because of devoted advocates like yourself that show up and fight for Jewish rights worldwide.

Sincerely,

Brooke Goldstein
Executive Director, The Lawfare Project